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Reliance Communications has announced the
launch of a feature-rich colour handset at a price of Rs 999.
The new offering from India's largest integrated telecom service
provider, Reliance Communications, is aimed at making colour
handsets more affordable than most monochrome handset options.
Reliance Mobile Classic range of handset has already crossed
sales of 10 million (one crore) since the launch.
"Reliance Mobile's Classic range of handsets
bears testimony to our commitment to offer the best deals to the
Indian mobile user. A feature-rich Classic 732 colour handset at
Rs 999 will become the entry-level handset for new mobile users
in the country," said S P Shukla - president, Personal Business,
Reliance Communications. "This special price of Rs 999 also
comes at a time as we celebrate the joy of reaching l0 million
Classic handsets sales - a first for any Indian operator,"
Shukla added.
The redefining price point from Reliance Mobile is a 'No
Conditions' attached, transparent, total handset price,
available across all pre- and post-paid plans. Reliance
customers are free to choose from a range of attractive tariff
and validity propositions best suited to their needs. The
attractively priced Classic 732 scores highly on look, feel and
form factor. The Classic 732 has a large phonebook (500 x 3),
SMS on call reject, speakerphone and a host of other features.
Reliance Communications had earlier launched Classic monochrome
handsets at Rs 777, resulting in a paradigm shift in the
affordability levels of entry-level, feature-rich handsets for
the Indian consumer. The Classic range of handsets includes
colour-FM series, colour display and monochrome handsets with
colour film display and are supported by an extensive nationwide
after sales service network. R Rangaraj
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