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 Event Management is a new avenue for the job seeker and provides ample scope and a number of opportunities for the person with the right kind of attitude and talent. In the present times when the private sector is gaining an upper hand, there is a desire to conduct every and any event that is held before the eye of the public, neatly, professionally and excellently. Clear planning, identifying talent and assigning the task according is the order of the day in the case of events.
The Event Managers can be seen in almost all the stages, be it a dance festival, music function, seminar or exhibitions and the success of all these events is undoubtedly to their organising skills and presentation abilities, apart from the quality of the performance of the main artistes/personae.
Course:
Though there is a great demand for Event Managers, a proper course has not yet been designed by any of the educational institutions thus far. It would be ideal if the candidate has a degree or a diploma in Advertising or Journalism, though this is not an essential prerequisite.
Opportunities:
 There are some organisations that appoint personnel for Event Management. There are a lot more organisations that appoint Event Managers whenever there is need. The job involves planning of the event, publicising, organising etc. The Event Managers may earn anything from Rs.500/- to Rs.50,000/- depending on the 'size' of the programme. Well-established groups of Event Managers share a particular percentage among themselves. It is always desirable to form a small group of Event Managers, consisting of around 4 or 5 Managers in a group.
Potential:
Since in the present scenario, the business and commercial establishments have to thrive in the face of stiff competition, Event Managers are a preferred cadre for organising the programmes effectively. Therefore, Event Management has a very wide and good potential in the future for further growth and development.
Sairam
Transcript by Hari Krishnan
Published on
22nd July 2002
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