The Greater Chennai Corporation (GCC) has announced a ₹5,000 fine for anyone caught littering on Marina Beach and other beaches in the city. The rule will be strictly enforced ahead of the Pongal holidays, when a large number of people are expected to visit the beaches.
Officials said the decision was taken to protect popular tourist places from becoming dirty and unsafe. Littering on beaches creates public health risks, attracts stray animals, and spoils the environment.
A GCC official said that dumping waste in public places is already banned under existing rules. However, many visitors continue to throw plastic covers, food waste, and other garbage on beaches despite repeated warnings and advisories.
To tackle this problem, the Corporation will deploy sanitation staff and enforcement teams at major beaches. CCTV cameras and regular patrols will be used to identify violators, and fines will be imposed on the spot.
The civic body has appealed to the public to cooperate and keep beaches clean, especially during the festive season. Visitors have been asked to use dustbins provided along the shore and avoid bringing plastic items to the beach.
The move is aimed at ensuring clean, safe, and enjoyable beaches for residents and tourists during the Pongal celebrations.