Asia-Pacific Screen Industry Growth Driven by Streaming

The screen industry in the Asia-Pacific region is expected to grow steadily until 2030, but almost all of the growth will come from streaming, creator-led video, and connected TV, while traditional television continues to shrink. This is according to new forecasts by Media Partners Asia (MPA).

MPA released its annual Asia-Pacific Video & Broadband report on Tuesday. The report predicts that total screen revenues in the region will rise from around $171 billion in 2025 to about $196 billion by 2030. Most of the increase will come from online video, rather than traditional TV.

The report forecasts that premium video on demand (including subscription platforms and ad-supported branded services) will grow by about $12.5 billion, reaching $52 billion by 2030. Meanwhile, user-generated and social videos are expected to add roughly $11.4 billion, reaching $44.5 billion.

On the other hand, traditional television is expected to lose around $8 billion in revenue over the same period. This decline is due to falling linear TV advertising and pay-TV subscriptions, as more viewers shift to online and streaming options.

The forecast highlights a clear trend: streaming and digital content are driving growth, while traditional TV continues to face challenges in the Asia-Pacific market.